The impact of personal branding is such that it has been found to increase motivation, visibility, and influence, as well as the skills for successful career development (Jaring & Bäck, 2017. Ward & Yates, 2013. Edmiston, 2014).
OBJECTIVES:
Identify personal strengths, taking into account one’s own career development.
Apply tools to develop a positioning plan aligned with your purpose and brand philosophy.
Position the personal brand within the organization to multiply its impact within the environment.
INCLUDES:
5 micro-videos
1 nano-podcast
Strengths and beliefs assessment
Self-managed challenges for the workplace
THEME:
Around the world
Macarena Saavedra
Journalist.
Expert in public speaking and personal branding.
More than 15 years of experience advising media outlets and professionals in Chile and Spain
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